Luxury Real Estate Marketing Specialist
- Full-time
We are seeking an experienced, creative, and highly organized Marketing Specialist to join our growing luxury real estate team. This full-time, in-office (Fashion Island, Newport Beach) position plays a critical role in supporting elite real estate professionals by developing and executing exceptional marketing campaigns for luxury residential properties ranging from approximately $1 million to $60 million.
This individual will help elevate our agents’ brands, deliver an exceptional client experience, and ensure every listing is presented at the highest standard. The ideal candidate is a strategic thinker who is equally comfortable executing day-to-day marketing initiatives, thrives in a fast-paced environment, embraces technology and AI, and communicates confidently with high-net-worth clients.
If you are resourceful, detail-oriented, and passionate about creating premium marketing that drives results, we’d love to hear from you.
Employment Type: Full-time
Schedule: Monday–Friday, 8:30 AM - 5:30 PM.
Benefits
Paid sick leave (accrued)
Paid vacation time (accrued)
401(k) plan with employer match - eligible after one year of employment
Health, dental, and vision insurance benefits
Compensation:
$35 - $40 hourly
Responsibilities:
Develop and execute comprehensive marketing campaigns for luxury residential listings.
Coordinate all marketing activities from listing launch through closing.
Create polished marketing materials including brochures, property flyers, listing presentations, email campaigns, digital advertising, and social media content.
Write compelling property descriptions, marketing copy, newsletters, and client communications.
Support branding and business development initiatives for top-producing real estate agents.
Collaborate with photographers, videographers, designers, print vendors, and other marketing partners.
Manage property listings within the California Regional MLS (CRMLS), ensuring accuracy and compliance.
Execute and maintain CRM marketing campaigns using Follow Up Boss.
Utilize AI tools, including ChatGPT and other emerging technologies, to improve workflow efficiency, content creation, research, and campaign performance.
Monitor campaign effectiveness and recommend improvements.
Manage multiple marketing projects simultaneously while meeting deadlines with exceptional attention to detail.
Qualifications:
Required
Five (5) or more years of professional marketing experience in real estate
Strong written and verbal communication skills.
Proficiency with California Regional MLS (CRMLS)
Strong organizational, time management, and project management skills.
Ability to prioritize multiple deadlines in a fast-paced environment.
Creative problem-solving skills with a resourceful, solution-oriented mindset.
Experience utilizing AI tools to improve productivity and marketing effectiveness.
Ability to work collaboratively while taking ownership of projects from concept through completion.
Preferred
Experience using the Compass HOME platform and MyCbDesk.com
Experience using Follow Up Boss CRM
Experience communicating professionally with high-net-worth clients
Experience using Adobe InDesign
Experience using Canva
Experience using MailChimp
About Company
Tim Smith Real Estate Group is synonymous with the coastal Orange County real estate luxury market.
Led by principal Tim Smith, whose well-established reputation and unmatched market knowledge have maintained our status as front-runners in the industry. We are a group of dedicated real estate professionals, pushing boundaries, setting records. It is often said that teams always outperform individuals, and that's why we continue to grow ours.