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RISE Internet
Marketing SpecialistRISE Internet • Irving, TX, United States
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Marketing Specialist

Marketing Specialist

RISE Internet • Irving, TX, United States
28 days ago
Job type
  • Full-time
Job description

Marketing Specialist

Full Time

Irving, TX US

Key Responsibilities

  • Create and update marketing materials including print collateral, digital ads, social media assets, flyers, direct mail pieces, and promotional signage
  • Utilize Adobe Creative Suite (and related creative tools) to design and edit branded marketing materials
  • Lead creative asset preparation and delivery for campaign execution, coordinating across internal teams and external partners
  • Develop content for social media channels and digital marketing campaigns
  • Edit and format video content for social media, digital advertising, and promotional campaigns

Vendor & Collateral Management

  • Manage ordering, production, and inventory of marketing collateral and branded merchandise including yard signs, door hangers, apparel, water bottles, promotional giveaways, and event materials
  • Manage relationships with print vendors, promotional suppliers, and fulfillment partners to ensure quality, cost efficiency, and timely delivery
  • Track marketing inventory and maintain organized distribution of materials across service areas and events

Community Outreach & Public Relations Support

  • Lead planning and coordination of community engagement initiatives including ribbon cuttings, chamber events, mayor and city leadership meet-and-greets, and public-facing expansion announcements
  • Build and maintain relationships with local municipalities, chambers of commerce, community boards, and neighborhood organizations
  • Create, update, and manage media contact lists for local public relations efforts
  • Manage press release distribution and public relations coordination for market launches and expansion efforts

Events, Sponsorships & Local Market Activation

  • Research, evaluate, recommend, and execute local events, sponsorships, and community partnership opportunities in target service areas
  • Lead sponsorship activations and event participation to maximize brand visibility and local engagement
  • Manage budgets for events, sponsorships, and community outreach activities to ensure effective allocation of marketing spend
  • Analyze performance and provide reporting on local marketing initiatives and community engagement outcomes, using insights to inform future activations
  • Conduct market analysis and competitive research to inform growth strategy

Social Media Strategy & Execution

  • Develop and execute social media strategy aligned with brand and growth objectives
  • Create and manage content across social platforms, ensuring messaging consistency and audience engagement
  • Own the social media content calendar, including campaign planning, cadence, and cross-channel alignment
  • Develop and deliver creative assets for social campaigns (organic and paid)
  • Monitor performance metrics and optimize content strategy based on engagement, reach, and conversion data

Cross-Functional Collaboration

  • Partner with Sales and Product teams to align go-to-market initiatives and support revenue goals
  • Coordinate with agencies, external vendors, and marketing technology platforms to support campaign execution
  • Support marketing budget planning, allocation, and performance reporting
  • Share marketing performance insights and recommendations with marketing leadership
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Marketing Specialist • Irving, TX, United States

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