Director, Content

Director Of Content

The Director of Content will be responsible for working with the Group Director of Content, and larger Content (The Content Collective) team, to manage the client & partner relationships, leveraging and maximizing all media investment to create custom media and content opportunities for clients. The ideal candidate will be meticulously organized, professional, dynamic, results-driven and enjoy a fast-paced environment that is evolving to meet the needs of our blue-chip clients. They will also be creative and culturally in-tune and curious. Communication & project management skills are paramount, as well as a strong understanding of media and brand development. Working knowledge of the entertainment industry and production is nice to have but not required.

Responsibilities:

• Strategic & Functional Lead
• Serve as a client-facing lead, building trusted relationships and providing strategic guidance to ensure content initiatives align with business objectives and deliver measurable results
• Foster strong partnerships with clients, agency teams, and external partners to drive collaboration, align on priorities, and delivery integrated content solutions
• Develop and maintain strong relationships with clients, media partners, publishers, and internal cross-functional teams to drive successful campaign execution and business growth
• Implement TCC's (The Content Collective) annual planning process and integrated calendar approach while ensuring alignment with other cross-functional agency teams and client partners
• Proactively seek out partners, platforms, technologies, and opportunities driven by brand objectives with media, studio, and independent creator channels to bring to the Group Director and team for consideration
• Effectively story tell and present POV via written materials (briefing strategies, partner briefs, recommendation decks, relevant Award submissions, etc.)
• Ensure the consistent implementation of proprietary tools to evaluate and recommend ideas
• Understand and implement approved measurement models to justify investment and quantify results from programs, working closely Marketing Sciences counterparts
• Consistently support the Group Director with various status updates and support materials to ensure successful communication with Media and Brand clients, as well as agency partners
• Execution
• Oversee seamless execution of all custom content programs from contracts to project management to post program recaps and analytics including running point on day-to-day execution of custom content programs
• Manage internal and external work streams and production process for assigned projects - Build strong relationships with senior level client partners to effectively communicate and mitigate any executional difficulties
• Manage various status updates and support materials to ensure successful communication with clients and agency partners on a consistent basis
• Serve as the lead point of contact for clients, media partners and integrated agency teams to oversee execution of multiple programs across a calendar year, while ensuring that deal terms are effectively translated into legal agreements
• Spearhead the development and oversee the activation of multi-platform distribution plans for programs across linear television, digital, social, as well as new emerging platforms and experiences
• Ensure pre, during and post program measurement and optimization plans align to KPIs and are in place for each program activation (in collaboration with Marketing Sciences team)
• Team Management
• Reporting directly to the Group Director, partnering on strategic client initiatives, team priorities, and business objectives
• Manage, mentor, and develop direct report(s), driving performance excellence and professional growth
• Thought Leadership
• Offer support to TCC Leadership on new business pitches and marketing collateral on an ad hoc basis; the ideal candidate should be willing and able to pitch in when needed
• Provide POV for clients and team members on new technologies and vendor partners

Qualifications:

• Minimum 8 years' experience in content marketing, integrated partnerships or strategic partnership development with a background in media.
• Superior written and verbal communication, interpersonal, and organizational skills, to handle multiple projects simultaneously under tight deadlines flawlessly.
• Highly organized, with the ability to multi-task and manage complex work streams, deadlines, and interactions with strategy team, creative partners, clients, and other external teams
• Successful track record in meticulous account management and superior client service
• Constant professional demeaner amongst colleagues and clients, from entry through executive levels
• Demonstrated ability to grow internal and stakeholder relationships across a wide range of teams to plan and drive business goals.
• Demonstrated ability to understand business challenges and formulate effective programs that improve business results.
• Deliver pre, during and post program measurement and optimization plans aligned to KPIs, translating goals into actionable and measurable programs with ability to communicate results to leaders.
• Proven success in custom concept development, production oversight, and working with major media companies and talent
• Ability to travel and work outside of business hours as needed
• A thorough understanding of marketing communication channels (including digital, paid social, and experiential).
• Bachelor's degree (communications, advertising, media or related field preferred)

$145,000-$150,000