Marketing Manager - Partnerships

Marketing Lead For Pharmaceutical Partnerships

Pay Range: $64.00hr - $69.00hr

Requirement/Must Have:

• Bachelors degree in Marketing, Business, Communications, or other related fields.
• 5+ years of marketing, business, sales or related business experience or equivalent work experience in the healthcare industry.
• 5+ years in Healthcare marketing, diagnostics or pharmaceuticals; strong preference for candidates with marketing experience in both fields.

Responsibilities:

• Serve as the Marketing lead for potential pharmaceutical partnerships within Personalized Healthcare Solutions (PHCS).
• Own the partnership with PHCS and pharma, development of strategies and marketing campaigns, and marketing execution across the portfolio.
• Collaborate cross-functionally with global and business development teams to identify, prioritize, and execute potential commercial partnerships.
• Represent diagnostic customers and patients to make strategic long-term decisions based on market and customer insights.
• Gather Voice of Customer across the market to help make informed decisions on future partnership opportunities.
• Present strategy, recommendations, and proposals to partners and internal teams to refine approaches and align all stakeholders.
• Develop go-to-market strategies and tactics for partnerships to lead seamless product launches and growth of in-scope biomarker tests.
• Collaborate on or create partnership marketing campaigns, working closely with high medical value assay marketers.
• Develop reusable marketing frameworks and processes to drive long-term efficiency and success with future partnerships.
• Partner with Clinical Marketing teams focused on key high medical value disease areas.

Nice to Have:

• Proven ability to develop and implement strategies that deliver measurable business results.
• Exceptional cross-functional leadership skills; able to influence across a wider stakeholder network to ensure business needs are met or exceeded.
• Past experience in development and execution of strategic marketing campaigns with clear successful outcomes and business growth.
• Strong customer orientation, with the ability to set clear priorities and focus on what matters most to the customer and patient.
• Strong verbal and written communication skills.
• Proficient with Microsoft Office and/or Google Suite tools.

Skills:

• Strategic Marketing.
• Partnership Management.
• Go-to-market Strategy.
• Campaign Development.
• Cross-functional Collaboration.
• Market Insights.
• Voice of Customer (VoC).
• Healthcare Industry Knowledge.
• Diagnostics.
• Pharmaceuticals.
• Strong verbal and written communication skills.

Qualification And Education:

• Bachelors degree in Marketing, Business, Communications, or related field.
• Minimum 5 years of relevant professional experience.