Chief Product Officer

Chief Product Officer

Feeld is a dating app created intentionally for a community of authentic and open-minded humans seeking connection in a way that allows each member to come as they are. Founded by designers, we believe that the "uncomfortable" can be made beautiful through intentional, elegant design. We provide a sanctuary for exploration, where human intimacy is treated with the artistry it deserves.

As societal norms shift and what was once considered "alternative" becomes part of the cultural zeitgeist, Feeld is evolving too. We aren't just keeping pace with changing norms; we are actively designing the frameworks that will define the future of human connection.

Feeld has built one of the most culturally significant brands in the dating space. We have a massive, loyal community and a unique market position that our competitors cannot replicate. As we enter our next era, we are looking for our first-ever Chief Product Officer to take the reins of our product ecosystem and match our technical execution to our brand's massive cultural ambition.

This is a defining role for the company. The CPO will not just manage our current product; they will be tasked with imagining the product for the existing and future needs of our communities and society. You will create a cohesive, intuitive, and beautifully designed product that members genuinely love by unifying vision, strategy, and execution across Product, Design, and Data in close partnership with Engineering.

This role requires both visionary leadership and practical engagement: the ability to map out where human intimacy is heading over the next decade, while simultaneously going deep into the weeds to evaluate what's working, what isn't, and why.

In short: You will be the architect of a new era of "Product-Led Excellence" at Feeld, turning progressive human values into a world-class digital experience.

Key Responsibilities

Product Vision, Strategy, and Societal Foresight

• Anticipate the Future of Connection: Define and communicate a clear product point of view that anticipates macro societal shifts in relationships, intimacy, and community.
• Multi-Year Roadmap: Build and execute a cohesive, multi-year product roadmap that unifies brand, design, and technical initiatives into a single, high-impact system.
• Outcome-Driven Focus: Shift the organization from feature-led delivery to outcome-driven product development, ensuring work is focused on meaningful member moments, engagement, and retention.
• Drive Coherence: Bring clarity where experiences feel fragmented, simplifying complexity and reducing friction across the end-to-end user journey.

Customer Obsession as a Living Practice

• Direct Observation: Establish consistent, first-hand connection to members through direct observation, research, and qualitative insight to understand how their real-world needs are changing.
• Deep Pain-Point Discovery: Shift discovery from feature ideation toward deep pain-point understanding, including identifying subtle and silent friction in the experience.
• Community-First Culture: Foster a user-first culture where teams understand the emotional and functional realities of our diverse members, particularly women, LGBTQ+ communities, and non-monogamous people.
• Translate Truths to Product: Convert deep member insights into prioritized, elegant product and design solutions that actually ship.

Craft, Quality, and Design Excellence

• Uphold the Bar: Set a world-class standard for usability, aesthetics, and interaction quality across the product.
• Make the Uncomfortable Beautiful: Partner deeply with Design to ensure Feeld remains visually, emotionally, and experientially distinct in the category.
• Resolve Experience Friction: Act as a relentless steward of the overall experience, identifying and resolving persistent UX hurdles that limit member joy.
• Deliberate Differentiation: Balance industry-standard expectations with visionary differentiation, knowing exactly where Feeld should follow industry conventions and where we must lead.

Execution, Systems, and Operating Model

• Operational Alignment: Lead effective prioritization, planning, and decision-making across Product, Design, Data, and Engineering.
• Velocity & Craft: Increase delivery speed and confidence while fiercely protecting product quality, user trust, and design craft.
• Cross-Functional Clarity: Create absolute alignment across Engineering, Marketing, and Leadership regarding product priorities and the strategic rationale behind them.

Hands-on Evaluation and Informed Leadership

• In-the-Weeds Understanding: Engage directly with the product and delivery processes to build first-hand understanding of technical constraints, strengths, and gaps.
• Assess and Evolve: Work closely with Product and Design leadership to assess execution effectiveness and focus teams on the highest-leverage work.

Trust, Safety, and Integrity as Product Principles

• Foundational Trust: Treat trust, safety, privacy, and respectful interaction as core product responsibilities, not an afterthought.
• Systems Thinking for Safety: Ensure ethical and safety concerns are addressed through thoughtful product design, progressive systems thinking, and ongoing iteration.

Growth, Monetization, and Value Exchange

• Experience-Led Growth: Improve activation, engagement, and conversion through product improvements that solve real member problems.
• Ethical Monetization: Balance business outcomes with long-term relationships, ensuring monetization model decisions align with Feeld's progressive brand and values.

AI as a Force Multiplier

• Responsible Innovation: Develop a clear framework for how Feeld leverages AI to accelerate discovery, design, and delivery while maintaining strict member privacy and safety boundaries.

Key Objectives

1. Elevate and Cohere the Experience: Create a product that feels intuitive, seamless, and emotionally resonant, closing the gap between Feeld's high-concept brand and its day-to-day app experience.
2. Future-Proof the Product: Successfully position the app to serve the next generation of users by creating features that accommodate fluid relationship structures and changing social norms.
3. Drive Sustained Retention: Achieve measurable, long-term improvements in engagement and retention by solving real member problems.
4. Establish Organizational Focus: Institutionalize a unified roadmap with clear priorities, shifting the company culture toward regular member observation, outcomes, and high-standard design craft.