Social Media Strategist

Social Media Strategist

Washington, District of Columbia, United States

Position Summary:

Democracy Forward Foundation ("Democracy Forward") is seeking a Social Media Strategist to help tell the story of our work across social platforms, grow our base of supporters, and advance the fight for democracy.

We are looking for someone who can shape a compelling narrative across platforms and turn complex legal work into accessible, engaging stories. You'll be responsible for the day-to-day management of our social media presence and help set and execute a long-term content strategy that reflects our values, voice, and vision.

This position is full-time. Democracy Forward's office is located in Washington, DC. While this position offers flexibility to work remotely, it requires regular in-office presence eight (8) times per month (averaging 2 times per week) to effectively support the nature of the role.

The Social Media Strategist will report to the Director of Digital Strategy and work closely with the Public Affairs team and all staff and departments in the organization.

Key Responsibilities:

• Develop creative, platform-specific content strategies to engage, inform, and activate audiences across Democracy Forward's social platforms, with a lead role on the organization's LinkedIn content development and strategy.
• Manage the day-to-day operations, content planning, and posting schedules of all our social media platforms with a focus on LinkedIn, while also including Instagram, TikTok, X/Twitter, Bluesky, Facebook, and YouTube.
• Track, analyze, and regularly report on social media performance metrics to guide strategy, optimize content, and communicate impact to internal stakeholders.
• Lead growth and experimentation on emerging platforms, particularly video-first channels, and build processes to regularly create and deploy compelling short-form video content.
• Write social media copy that aligns with our brand and voice - from real-time updates to evergreen explainers to campaign-driven storytelling.
• Oversee community management efforts, responding to and engaging with supporters, opinion leaders, and grassroots donors in real time to build relationships and increase reach.
• Maintain a deep knowledge of, and curiosity about, the work we do, spotting opportunities for engagement and collaborating with our experts to communicate their work across platforms.

Qualifications:

• 25 years of experience managing or contributing to social media programs, preferably in a mission-driven, campaign, or advocacy setting.
• Demonstrated ability to craft and implement messaging strategies that engage, persuade, and mobilize audiences in support of a cause.
• Deep knowledge of current and emerging best practices across social platforms, especially platforms like LinkedIn.
• Experience using analytics tools to evaluate performance and guide decision-making.
• A collaborative approach and proactive mindset with a desire to grow platforms, test new formats, and bring strategic recommendations to leadership.
• Well-developed collaborative and interpersonal skills including demonstrated self-awareness, commitment to diversity and inclusivity, and ability to work with colleagues and stakeholders across diverse cultures and backgrounds.

Work Environment & Physical Demands:

• This role may require occasional travel for team retreats, conferences, or organizational meetings.
• This role may involve sitting for extended periods and working on a computer. Reasonable accommodations will be provided as needed.

The salary range for this position is $75,000 - $90,000 plus excellent benefits. Compensation is commensurate with experience.

Democracy Forward Foundation is an equal opportunity employer. We value a diverse workforce and an inclusive culture. We encourage applications from all qualified individuals. We strongly encourage people of color; LGBTQIA+ people; women; people with disabilities; and veterans to apply. Please note that all lawyer positions require a law degree and active membership in the bar of a state or the District of Columbia.

Not sure you meet all of our qualifications? Research shows that men apply for jobs when they meet an average of 60% of the criteria. Yet women and other people who are systematically marginalized tend to only apply if they meet every requirement. If you believe that you could excel in this role, we encourage you to apply. We are dedicated to considering a broad array of candidates, including those with diverse workplace experiences and backgrounds. Whether you are new to mission-based legal and policy work, returning to work after a gap in employment, or simply looking to transition or take the next step in your career path, we welcome the opportunity to have you on our radar. Please include in your cover letter the nature of your interest in legal and policy work promoting democracy and progress and what you hope to bring to our team and the role for which you are applying.

Democracy Forward is committed to providing equal employment opportunities for all, including those with disabilities. If you require a reasonable accommodation to complete this application, interview, or otherwise participate in the hiring process, please direct your inquiries to recruiting@democracyforward.org or 833-391-4732.