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Acadia Healthcare
Business Development SpecialistAcadia Healthcare • Madison, WI, United States
Business Development Specialist

Business Development Specialist

Acadia Healthcare • Madison, WI, United States
1 day ago
Job type
  • Full-time
Job description

Marketing Coordinator

To help achieve the desired utilization of the facility's continuum of care through the effective application of marketing principles and methods.

Essential Functions:

  • Work closely with the Business Development Director to operationalize goals into clear marketing strategies.
  • Disseminate information to referral sources on facility services and programs.
  • Facilitate educational presentations related to mental health, mental illness, chemical dependency issues to schools, referral sources and community and governmental agencies.
  • Collect and analyze data on other inpatient and outpatient facilities/programs and the types of services offered.
  • Coordinate monthly/quarterly marketing and referral reports and analyses.

Other Functions:

  • Provide administrative oversight of marketing activities.
  • May participate in health fairs and facilitate special service-related events.
  • First line contact for referral sources to notify them of their referral's admission status.
  • May be responsible for organizing alumni activities.
  • Develop and implement community relations activities for a specific target audience.

Education/Experience/Skill Requirements:

  • High school diploma or equivalent required. Associate's or bachelor's degree in Marketing or related health or social services preferred.
  • One or more years' experience in sales or marketing preferred. Previous sales and/or marketing experience preferred.

Licenses/Designations/Certifications:

  • Must have and maintain a valid driver's license, automobile insurance coverage and have access to an automobile, where facility requires.
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Business Development Specialist • Madison, WI, United States

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