Talent.com
WELLS FARGO BANK
Lead Digital Product Manager - Marketing Content ProductWELLS FARGO BANK • MINNEAPOLIS, Minnesota, United States of America
Lead Digital Product Manager - Marketing Content Product

Lead Digital Product Manager - Marketing Content Product

WELLS FARGO BANK • MINNEAPOLIS, Minnesota, United States of America
30+ days ago
Job type
  • Full-time
Job description
About this role:

Wells Fargo is seeking a Lead Digital Product Manager for the Marketing Content product area within the Enterprise Marketing Services group. This position will be focused on building and enhancing public facing experiences that support digital discovery of Wells Fargo locations and employees, through both wellsfargo.com and platforms like Google, Apple Maps, and Amazon Alexa.

In this role, you will:
  • Lead the development and execution of complex digital business plans, programs and initiatives which have impact across the enterprise with broad impact
  • Act as key participant in large-scale planning
  • Review and analyze complex digital strategy for product/functionality/experience area
  • Influence digital strategy for the business line requiring in-depth evaluation of multiple factors including intangibles or unprecedented factors
  • Make decisions in digital strategy for product/functionality/experience area requiring strong understanding of the business, policies, procedures and/or compliance requirements
  • Lead a broad team of digital professionals to meet deliverables and drive new initiatives
  • Strategically collaborate and consult with peers, colleagues and mid-level to senior managers to resolve issues and achieve goals
  • Potentially lead projects, teams or serve as a peer mentor
Required Qualifications:
  • 5+ years of digital product management experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
Desired Qualifications:
  • 4+ years of experience leading the development and execution of complex digital business plans, programs and initiatives enterprise-wide while managing risk and ensuring regulatory and policy compliance
  • Exceptional ability to translate complex business, technical, and operational concepts so they are clearly understood in support of sound decisions to meet business objectives
  • Experience consulting, influencing and partnering with a broad constituency of stakeholders. Demonstrated track record of effective influencing and collaboration at all levels
  • 4+ years of experience working in an Agile environment, managing tradeoffs and executing day to day backlog prioritization and refinement; defining release plans aligned to the product strategy and roadmap
  • Experience with Local Search Engine Optimization (SEO) best practices and dynamic, data driven digital experiences (Branch Locators, Local Pages, Local Listings)
  • Experience with Jira, Confluence, and Tableau
Job Expectations:
  • Relocation assistance is not available for this position
  • Willingness to work on-site at stated location on the job opening
  • This position offers a hybrid work schedule
  • This position is not eligible for Visa sponsorship
Select locations are considered for current WF employees - Concord, CA & San Francisco, CA.
  • 333 Market Street, San Francisco, CA 94103
  • 1755 Grant Street, Concord, CA 94520
Required locations listed above. Relocation assistance is not available for this position
    Pay Range

    Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to achievements, skills, experience, or work location. The range listed is just one component of the compensation package offered to candidates.
    $119,000.00 - $224,000.00
    Benefits

    Wells Fargo provides eligible employees with a comprehensive set of benefits, many of which are listed below. Visit Benefits - Wells Fargo Jobs for an overview of the following benefit plans and programs offered to employees.
    • Health benefits
    • 401(k) Plan
    • Paid time off
    • Disability benefits
    • Life insurance, critical illness insurance, and accident insurance
    • Parental leave
    • Critical caregiving leave
    • Discounts and savings
    • Commuter benefits
    • Tuition reimbursement
    • Scholarships for dependent children
    • Adoption reimbursement
    Posting End Date:
    11 Nov 2025
    * Job posting may come down early due to volume of applicants.

    We Value Equal Opportunity

    Wells Fargo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.

    Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit's risk appetite and all risk and compliance program requirements.

    Applicants with Disabilities

    To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo .

    Drug and Alcohol Policy

    Wells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more.

    Wells Fargo Recruitment and Hiring Requirements:

    a. Third-Party recordings are prohibited unless authorized by Wells Fargo.

    b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.

    Create a job alert for this search

    Lead Digital Product Manager - Marketing Content Product • MINNEAPOLIS, Minnesota, United States of America

    Similar jobs

    Digital Marketing Specialist (Hopkins, MN - Hybrid, or Remote)

    Digi InternationalHopkins, MN, United States
    Remote
    Full-time

    Digital Marketing Specialist (Hopkins, MN - Hybrid, or Remote).Since 1985, Digi International has been a pioneer in wireless communication, forging the future for connected devices and responding t... Show more

     • Promoted

    Market Product Specialist

    Delta Industrial Services, Inc.Anoka, MN, United States
    Full-time

    As a Market Product Specialist, you will play a critical role in driving the go-to-market strategy for Delta's custom industrial automation solutions.You will act as the essential link between engi... Show more

     • Promoted

    Product Marketing Manager, Retail Analytics (Remote)

    SPS CommerceMinneapolis, MN, United States
    Remote
    Full-time

    A leading cloud-based supply chain management firm in Minneapolis is looking for a Product Marketing Manager to drive the strategy and go-to-market execution for SPS Analytics.This role demands exp... Show more

     • Promoted

    Digital Marketing Specialist

    Storm CreekEagan, MN, USA
    $75,000.00 yearly
    Full-time
    Quick Apply

    Storm Creek • Eagan, MN • On-Site • Full-Time • $75,000–$85,000.Storm Creek is a women-owned, B Corp-certified apparel company on a mission to prove that building a high-g... Show more

    Senior Product Manager, Creative Technology & Innovation(Remote Or Hybrid)

    Minnesota StaffingMinneapolis, MN, United States
    Remote
    Full-time

    Senior Product ManagerThe pay range is $113,000.Pay is based on several factors which vary based on position.These include labor markets and in some instances may include education, work experience... Show more

     • Promoted

    Digital Enablement Specialist

    TechBiz Global GmbHMinneapolis–Saint Paul, MN, US
    Full-time

    TOP clients from our portfolio.If you're looking for an exciting opportunity to grow in a innovative environment, this could be the perfect fit for you.We are seeking a Digital Enablement Specialis... Show more

    Assistant Marketing Manager - Digital and Collateral

    RITALKA, IncMinneapolis, MN, USA
    $25.00 hourly
    Full-time
    Quick Apply

    Join an Established and Growing Business!.We take pride in finding careers that fit the person rather than a person to fit a job - which allows us to do extraordinary things with ordinary people.Me... Show more

    Remote Product Marketing Manager, Retail Analytics

    SPS CommerceMinneapolis, MN, United States
    Remote
    Full-time

    A leading SaaS company is seeking a Product Marketing Manager to oversee marketing strategies for their SPS Analytics product.This role involves developing product-specific strategies, collaboratin... Show more

     • Promoted

    Digital Product Leader (Healthcare, EMR, Multiple Products) REMOTE

    SparktekMinneapolis, MN, United States
    Remote
    Full-time

    Looking for a Director of Digital Product EMR Healthcare Background IdealEMR Background nice to haveNOT looking for project or program managers or product managers that only managed 1 or 2 products... Show more

     • Promoted

    Digital Marketing Manager

    TTE Technology IncMinneapolis, MN, USA
    $75,000.00 yearly
    Full-time
    Quick Apply

    TCL North America is seeking a strategic and results-driven Digital Marketing Manager to accelerate growth across key retail partners, including Lowe's, Home Depot, Menards, and ALMO.This role is c... Show more

    Sr Product Manager - Data Enablement

    RoundelMinneapolis, MN, United States
    Full-time

    Pay is based on several factors which vary based on position.These include labor markets and in some instances may include education, work experience and certifications.In addition to your pay, Tar... Show more

     • Promoted

    Digital Consultant

    Wells FargoMinneapolis, MN, United States
    Full-time

    Wells Fargo is seeking a Digital Consultant to support day-to-day digital marketing and website activities across Wealth & Investment Management (WIM) online properties.This role is responsible for... Show more

     • Promoted

    Digital Marketing Specialist

    Kraus-AndersonMinneapolis, MN, United States
    Full-time +1

    Kraus-Anderson offers an opportunity to make a positive impact with an industry leader!.Core Purpose: Building enduring relationships and strong communities.Do the right thingalways be respectful, ... Show more

     • Promoted

    Sr Product Marketing Manager - Remote

    Jobright.aiEden Prairie, MN, United States
    Remote
    Full-time

    Join to apply for theSr Product Marketing Manager - Remoterole atJobright.Be among the first 25 applicants Join to apply for theSr Product Marketing Manager - Remoterole atJobright.Optum is a globa... Show more

     • Promoted

    Senior Digital Marketing Specialist - Remote

    R3 ContinuumMinneapolis, MN, United States
    Remote
    Full-time

    Why Work for Us?Workplace well-being is more important than ever.We are the winner of the 2018, 2019, 2020, 2021, 2022, 2023 and 2024 Best and Brightest Companies to Work for In The Nation.We have ... Show more

     • Promoted

    Senior Immunoassay Product Marketing Leader (Remote)

    Bio-TechneMinneapolis, MN, United States
    Remote
    Full-time

    A leading biotechnology firm is seeking a Senior Product Marketing Manager to lead global marketing strategies for its immunoassay portfolio.This fully remote role requires strong cross-functional ... Show more

     • Promoted

    General Mills is hiring: Influencer Marketing Architect - Remote Content Strateg

    General MillsMinneapolis, MN, United States
    Remote
    Full-time

    A leading food company is seeking a Pillsbury Influencer & Content Specialist to manage influencer marketing efforts.The role focuses on developing campaigns, optimizing strategies, and trackin... Show more

     • Promoted

    Director, Product Marketing -- SaaS (Remote)

    SPS COMMERCE, INC.Minneapolis, MN, United States
    Remote
    Full-time

    A leading cloud-based solutions provider is seeking a Director of Product Marketing in Minneapolis, MN.This role will drive the product marketing strategy, lead a top-performing team, and enhance m... Show more

     • Promoted

    Senior Digital Marketing Specialist

    New Horizon AcademyMinneapolis, MN, United States
    Full-time

    Senior Digital Marketing Specialist.The Senior Digital Marketing Specialist is responsible for all digital marketing campaigns, including generating leads, conducting marketing research, optimizing... Show more

     • Promoted

    Marketing Project Manager

    Advanced Wireless CommunicationsLakeville, MN, United States
    Full-time

    Do you enjoy bringing order to fast-moving projects, connecting teams, and making sure work gets completed from concept through launch? Do you thrive in environments where priorities move quickly, ... Show more