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Swickard Auto Group
Sales ConsultantSwickard Auto Group • Land Rover Redwood City
Sales Consultant

Sales Consultant

Swickard Auto Group • Land Rover Redwood City
30+ days ago
Salary
$50,000.00–$150,000.00 yearly
Job type
  • Full-time
Job description
Job Type Full-time Description
  • Veterans encouraged to apply
  • No prior automotive experience required! Related Fields: real estate, high-end retail, airline, hotel, restaurant, mortgage lending, hospitality

The Sales Consultant is the driving force behind a dealership's sales success. You'll build relationships with customers, understand their needs, and present vehicles that perfectly match their lifestyle and budget. Your charisma, product knowledge, and negotiation skills will be key to closing deals and exceeding sales targets.

Responsibilities:

Customer Relationship Management:

  • Greet and qualify potential customers, establishing rapport and identifying their needs and preferences.
  • Conduct thorough needs assessments, understanding budget, desired features, and intended vehicle use.
  • Showcase vehicles, highlighting features and benefits that align with the customer's needs.
  • Answer questions about vehicle specifications, performance, and technology.
  • Offer test drives and demonstrate vehicle operation.
  • Negotiate the sale price, financing options, and trade-in value (if applicable).
  • Secure customer commitment through a purchase agreement.
  • Follow up with customers after the sale to ensure satisfaction and build long-term relationships.

Sales & Inventory Management:

  • Maintain a deep understanding of the dealership's inventory, including features, pricing, and competitive advantages.
  • Stay informed about market trends, competitor offerings, and new vehicle launches.
  • Develop and implement sales strategies to meet individual and dealership sales targets.
  • Utilize the dealership's CRM system to track customer interactions and sales progress.

Additional Responsibilities:

  • May participate in marketing initiatives, such as attending sales events or showcasing vehicles at community gatherings.
  • Assist with preparing vehicles for sale (ensuring cleanliness, proper signage, etc.).
  • Maintain a professional appearance and demeanor throughout the workday.
  • Adhere to all dealership policies and procedures.
  • Other duties as assigned

Qualifications:

  • Demonstrates a high “HQ” (Hospitality Quotient) consisting of kindness & optimism, intellectual curiosity, work ethic, empathy, self-awareness, and integrity.
  • Minimum of one year of experience in automotive sales or comparable sales experience.
  • Strong communication, interpersonal, and negotiation skills.
  • A passion for the automotive industry and a genuine desire to help customers.
  • Excellent product knowledge and the ability to learn about new vehicle features quickly.
  • Self-motivated, with a drive to succeed and achieve sales targets.
  • Professional appearance and demeanor.
  • Valid driver's license with a clean driving record.
  • A positive and enthusiastic attitude.

Physical Requirements

  • Standing and Walking: Consultants often spend significant time on their feet, walking around the dealership, assisting customers, and demonstrating vehicles.
  • Sitting: There may be periods of sitting, such as during customer meetings or paperwork.
  • Reaching and Bending: Consultants may need to reach into vehicles to demonstrate features or retrieve items.
  • Lifting: Occasionally, there might be a need to lift or move documents, brochures, or other materials.

Benefits of Working at Swickard:

  • Career Path – Swickard isn’t just a J-O-B. You’ll learn and grow into different roles and be able to take on new leadership responsibilities.
  • Ongoing training and support
  • Opportunities for continued personal and professional growth.
  • We are an Equal Opportunity Employer and value diversity and inclusion at our company.

Competitive benefits package:

  • Insurance: medical, dental, vision, life and pet insurance
  • Optional disability coverage
  • 401k plan
  • Paid Holidays
  • PTO

About Us

  • We were founded in 2014 by Jeff Swickard in Wilsonville, OR.
  • We’re a hospitality company that happens to sell cars, parts, and service.
  • We are a team. Everyone plays a role in our success.
  • Culture: We want to be our customers’ favorite place to purchase, lease, or service their vehicle and we want to be your favorite place to work!
  • Highline Brands: Swickard has positioned itself as a leader in highline brands such as Mercedes Benz, BMW, Volvo, Porsche, Lexus, Audi, Land Rover, and more.
  • We are consistently ranked as one of the fastest growing dealership groups in the US by Automotive News.

Most people have a stressful experience buying or servicing their car. It shouldn’t be that way. We’re looking for people as crazy as we are about revolutionizing the car-buying experience and it starts with hospitality. Hospitality isn’t just what we do, it’s who we are. We need exceptionally talented individuals to join our mission and embark on a challenging, rewarding career. Do you have what it takes?

Salary Description $50k - $150k per year
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Sales Consultant • Land Rover Redwood City

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