Director of Curriculum Design and Production

Director of Curriculum Design and Production

The Director of Curriculum Design and Production serves as the district leader responsible for ensuring that curriculum systems are coherent, high-quality, instructionally aligned, and operationally executable across all schools. This role leads the design, production, organization, and continuous improvement of district curriculum resources so that teachers and school leaders can deliver strong instruction with clarity and consistency.

Curriculum quality is defined not only by academic rigor, but by accessibility, usability, coherence, alignment, and the degree to which instructional materials improve classroom implementation. The Director ensures that curriculum systems move beyond isolated lesson creation and function instead as an integrated instructional framework that supports teaching, learning, intervention, and assessment across the district.

This role establishes clear expectations for curriculum development timelines, instructional alignment, production quality, and implementation support. The Director ensures that curriculum products are developed with precision, maintained with discipline, and revised in response to instructional needs, student performance trends, and district priorities.

The Director works in close partnership with school leadership, assessment, professional learning, multilingual services, special programs, and academic leadership to ensure that curriculum systems support instructional coherence across all campuses. This role ensures that curriculum does not operate separately from classroom reality, but instead functions as a reliable instructional support system for teachers and students.

The Director of Curriculum Design and Production directly oversees:

• Curriculum Coordinators
• Curriculum Project Managers
• Digital Curriculum and Production Supports
• Curriculum Production and Resource Management Systems

Core Responsibilities

Curriculum System Design and Coherence

• Lead the development and continuous improvement of district curriculum systems across content areas and grade levels.
• Ensure curriculum products are vertically aligned, instructionally coherent, and aligned to TEKS and district priorities.
• Establish clear expectations for curriculum architecture, lesson internalization, assessment alignment, and instructional accessibility and usability.
• Ensure that curriculum systems support both strong core instruction and intervention needs.
• Eliminate fragmented curriculum practices by establishing common development standards and production expectations

Curriculum Production and Execution

• Oversee the production, organization, publishing, and maintenance of district instructional materials and curriculum resources.
• Ensure curriculum products are delivered on time, quality-controlled, and accessible to campuses.
• Develop production systems that reduce inconsistency, duplication, and operational confusion.
• Monitor curriculum revision cycles and ensure instructional materials remain current and aligned.
• Establish workflows that support disciplined execution across curriculum teams

Instructional Alignment and Quality Assurance

• Ensure curriculum reflects strong instructional practices and supports rigorous student learning.
• Review curriculum products for alignment, rigor, clarity, and classroom applicability.
• Ensure assessments, exemplars, pacing guidance, and instructional supports align to intended learning outcomes.
• Monitor implementation trends and identify gaps between curriculum design and classroom execution.
• Use student performance data and instructional feedback to inform curriculum revisions and improvements

Cross-Department Coordination

• Collaborate with assessment, professional learning, multilingual, special education, CCMR, and campus leadership teams to ensure instructional coherence.
• Ensure curriculum systems support district instructional priorities and school operational realities.
• Align curriculum production timelines with assessment windows, instructional calendars, and district initiatives.
• Resolve instructional misalignment and communication breakdowns across departments quickly and directly

Leadership Development and Team Management

• Develop and supervise curriculum leadership staff with clear expectations for quality, responsiveness, and execution.
• Coach team members to think systemically and prioritize district coherence over isolated preferences.
• Build internal leadership capacity across curriculum teams through feedback, accountability, and professional growth.
• Establish performance standards that define excellence in curriculum development and production work.
• Address underperformance directly and ensure timely course correction

Strategic Communication and Clarity

• Communicate curriculum expectations, revisions, timelines, and priorities with clarity and precision.
• Translate complex instructional and curriculum concepts into actionable guidance for campuses and district leaders.
• Ensure teachers and leaders understand how curriculum systems connect to instructional outcomes.
• Provide solution-oriented communication during instructional challenges and implementation transitions

Culture and High-Performance Expectations

• Model professionalism, urgency, responsiveness, and execution discipline.
• Reinforce that curriculum systems exist to improve classroom instruction and student outcomes.
• Ensure teams operate with accountability, collaboration, and service orientation.
• Define acceptable and unacceptable operational behaviors through consistent action and follow-through

Core Skill Set

Curriculum Systems Leadership

• Strong understanding of curriculum design, instructional alignment, and assessment integration.
• Ability to build coherent instructional systems across multiple grade levels and content areas.
• Ability to balance instructional quality with operational execution and production management

Project and Execution Management

• Ability to manage complex production timelines and competing priorities simultaneously.
• Establishes systems that ensure curriculum products are completed with consistency and fidelity.
• Monitors execution progress and intervenes early when delays or breakdowns occur

Coaching and Feedback

• Provides actionable feedback that improves curriculum quality and team performance.
• Develops instructional leaders who can design, revise, and manage curriculum independently.
• Reinforces clear standards through consistent coaching and accountability

Problem Diagnosis and Solution Design

• Identifies root causes of curriculum misalignment, inconsistency, or implementation failure.
• Designs practical, sustainable solutions aligned to district instructional priorities.
• Anticipates operational barriers before they impact campuses

Communication and Influence

• Communicates with clarity, structure, and authority.
• Builds alignment across departments through consistent expectations and messaging.
• Influences instructional decision-making across multiple stakeholder groups

Personality Traits

• System-oriented; naturally identifies instructional and operational connections across departments.
• Disciplined and organized; able to manage complex workstreams without loss of clarity.
• Direct and solution-focused; addresses issues clearly and constructively.
• Reliable under pressure; maintains composure and execution focus during high-demand periods.
• Accountability-driven; prioritizes outcomes and follow-through over intentions.
• Detail-oriented; recognizes that small inconsistencies create larger instructional problems.
• Service-oriented; understands that curriculum systems exist to support schools and teachers.
• Adaptable and resilient during periods of instructional change

Emotional Intelligence Expectations

Self-Awareness

• Understands how leadership presence and decision-making impact others.
• Recognizes personal tendencies and adjusts behavior to meet the needs of the system

Self-Management

• Maintains composure and discipline during operational challenges.
• Responds with clarity and purpose rather than reaction

Social Awareness

• Understands the operational realities faced by schools and departments.
• Anticipates how decisions will affect multiple stakeholders

Relationship Management

• Builds trust through consistency, clarity, and follow-through.
• Addresses conflict directly and resolves it in a way that strengthens the system.
• Maintains credibility by aligning words and actions

Leadership Operating Expectations for BISD

Purpose

The leader in this role ensures that operational systems do not drift, fragment, or compete with instructional priorities, but instead function as a stable, responsive foundation for school success

Operating Expectation 1: Anchor Curriculum to Instructional Priorities