Every day, Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit, debit, prepaid and merchant services. Our worldwide team helps over 3 million companies, more than 1,300 financial institutions and over 600 million cardholders grow with confidence and achieve amazing results. We are driven by our passion for success and we are proud to deliver best-in-class payment technology and software solutions. Join our dynamic team and make your mark on the payments technology landscape of tomorrow.
Summary of This Role
We are seeking a dynamic and results oriented Sr. Product Marketing Manager to join the global Product Marketing team to support one of our key products - Genius our flagship Point of Sale (POS) brand. As one of the fastest growing businesses in the company, our point of sale business is primed for growth at scale
The Product Marketing Manager will collaborate across the business working with product, marketing, commercialization, sales enablement and various other teams in executing product marketing strategies. This role will require a deep understanding of our product, markets, competitors and target audiences.
Responsibilities
Product Positioning and messaging - develop differentiated positioning and messaging informed by thorough knowledge of the audience, competition and industry. Effectively communicate the value of our product targeted for specific audiences.
Go-to-market strategy - lead the development and execution of comprehensive go-to-market plans to drive product adoption and customer engagement
Sales enablement - Responsible for creating sales enablement materials including and not limited to sales collaterals, demos, sales tools and more to effectively communicate the product capabilities and benefits. Supporting the buyer's journey for our inside and channel sales teams and enabling them to drive success is key to the role.
Marketing campaigns - work with our revenue and partner marketing teams to support campaign initiatives attracting new customers. Experience working with software applications and in-app marketing experience is preferred.
Be the voice of the customer - enable internal teams by being the internal voice of the customer.
What Are We Looking For in This Role?
Minimum Qualifications
Preferred Qualifications
What Are Our Desired Skills and Capabilities?
Senior Product Marketing Manager • TEMPE, ARIZONA
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