Lifecycle Marketing Operations Associate
This role supports the client's Member Engagement Marketing team by driving high-volume lifecycle campaign production and quality assurance across multiple product solutions in a fast-paced, remote environment.
Build and maintain email templates using a drag-and-drop editor within a marketing automation platform such as Braze or Iterable
Execute campaign production support by assembling campaigns and canvases, then shepherding them through QA and launch (approximately 50% of role)
Conduct QA across three product solutions to ensure accuracy, consistency, and quality before deployment (approximately 50% of role)
Collaborate daily with the Member Engagement Marketing team and cross-functionally with Product Engineering, Data Analysts, and the broader Growth Marketing team
Prioritize and manage multiple concurrent projects independently in a high-production, fast-moving environment
Identify and proactively communicate process improvements or new ideas when current approaches are not working
2+ years of experience in lifecycle marketing operations or a related marketing production role
Hands-on experience with a drag-and-drop email template editor (Braze, Iterable, or a comparable platform)
Demonstrated ability to QA marketing assets with a high level of attention to detail
Strong written and verbal communication skills with the ability to work effectively in a fully remote setting
Proven ability to self-direct, manage multiple projects simultaneously, and make independent decisions without constant managerial oversight
Direct experience with Braze, including canvas and campaign creation
Background in B2B, B2C, B2B2C, or healthcare marketing
Experience supporting last-minute or high-urgency campaign launches in a production-heavy environment
Data-driven mindset with the ability to incorporate quantitative results into workflow decisions